Memory Parcel is a premium brand that turns meaningful moments into beautifully personalized gifts — from custom photo albums to engraved keepsakes. Built around the idea of emotional connection and timeless value, the brand partnered with The Schedio to create a refined identity and packaging system that reflects care, elegance, and heartfelt celebration.

The key challenge was crafting a brand that felt deeply personal yet scalable across various product types. It had to stand out in a crowded gifting market while evoking warmth and trust — all without losing its premium edge. Packaging needed to balance emotional storytelling with simplicity and class.

We built a soft, elegant visual identity using warm tones, refined typography, and minimal iconography to create a sense of intimacy and quality. The packaging design focused on unboxing as an emotional experience — pairing tactile materials with thoughtful layouts and messaging. Every element, from logo to labels, was designed to feel like a gift in itself — timeless, personal, and beautifully intentional.