Color is a crucial factor in any design or artwork. A good color choice creates a positive effect on the observer’s mind. Whereas, a bad color choice has the opposite effect.
Psychologists have suggested that color impression can account for 60% of the acceptance or rejection of a product or service. So, you can understand how big a deal color is. This is not just important for designers but for others as well.
In the following infographic by Kissmetrics, we’ll learn about the art of color coordination. Color can be your most powerful design tool if you learn to use it effectively. And that is the purpose of this infographic. Let’s have a look at it.
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